Be Lit Brand: Our First High Times Cannabis Cup!

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Be Lit Brand: Our First High Times Cannabis Cup!

Be Lit Brand Comes Big: Our First High Times Cannabis Cup in SoCal

HIGH TIMES’ 2017 SoCal Cannabis Cup kicked off Friday afternoon with lots of sun, fun and—most importantly—flower! Crowds filed into the Nos Center in San Bernardino for the first California Cannabis Cup of the year. 

Photo by Sativa Von Teese

The party was already started at the Be Lit Brand booth.  In a premiere neighborhood location alongside giants of the industry like  Green Street Agency, Highly Educated TitaniumApothecanna and of course the indomitable Trees By Game staff from The Reserve OC, the Be Lit Booth offered welcoming relief from the beating sun with some cool shade and some chill vibes.

Be Lit Brand Booth at High Times Cannabis Cup

Photo by Lauren McDougall

 Despite the heat the Be Lit Crew was in 'high' spirits, sporting our classic line of Tees and Dad Hats.

Be Lit Brand Crew

Photo by Lauren McDougall

The hottest item of the day by far were our solid crystal and gemstone pipes - featuring precious stones with a metaphysical appeal like Rose Quartz, Solid Black Obsidian and Ruby Zoisite.

Solid Gemstone Pipes from Be Lit Brand

Photo by Lauren McDougall

Our lovely hand dyed tapestries enclosed the booth, giving High Times' crowds some much needed shade and our unique round tapestries lined our tables - wouldn't you love one to take to the beach?

Photo by Casey Wright

After the sun had set our collection of Himalayan Salt Rock Lamps kept the party LitAF - the gentle glow was a favorite of many attendees. 

be lit brand himalayan salt rock lamps.

Photo by Lauren McDougall

The Be Lit Brand crew couldn't go to High Times without our signature rolling trays and our newly launched ashtrays!  Premiering a sneak peak at our 2017 designs, High Times attendees got an exclusive chance to pick one up only that weekend!  Luckyyy.

Be Lit brand rolling trays and ashtrays

Photo by Lauren McDougall

The highlight of the entire event was an exclusive meet and greet with The Game : the buzz started early, as the true fans had the schedule tightly in hand.  Within a half hour there was a fluid line awaiting the chance to get their Trees by Game special edition Be Lit Tray signed by the man himself.

the game be lit brand high times

Photo by Lauren McDougall

We couldn't have asked for a better finale!  See you next year High Times Cannabis Cup!